"When I am scrolling through LinkedIn, folks with a green banner stand out and I am often drawn to check out their profile to see if there is a fit for any of my roles. Nicole Fernandez, a recruiter at WIX noted: The open-to-work photo frame can be a way for you to receive that help from others if you're intentional with how you use it, you've optimized your LinkedIn profile, and you do a good job of articulating your value. The nature of the community on LinkedIn has never been stronger in helping job seekers. First I want to talk about why you might choose to use the photo frame and the factors that are crucially important in its success if you do choose to do it.īecause so many people were either affected by job loss or knew someone close to them who was, the world just seems to be more empathetic when it comes to the job market. There are still reasons I think you should be cautious of using the photo frame, which I'll discuss in a bit.
My opposition to the open-to-work photo frame has softened with time because I've seen many job seekers, especially recently, use the photo frame with success. To provide a more complete scope of information for job seekers who want to put themselves on the market.
OPEN TO NETWORK LINKEDIN UPDATE
I've listened to the feedback I received on my last video, watched the shift into a candidate-driven market, and seen evidence that convinced me to update my article. When I made the last video in mid-2020, during record unemployment, the act of leading with being open-to-work as a value point essentially commoditized job seekers in an extremely difficult job market. My main concern for job seekers is the faulty thinking that availability is their selling point or being open-to-work IS their value, instead of their actual tangible skills and the benefits they could provide an organization. To be honest, I didn't do the best job in my last video clarifying this point. I'm not saying everyone did this, but many did. They just slapped the frame on their profiles, then sat back and waited for the phone to start ringing.
OPEN TO NETWORK LINKEDIN HOW TO
They did so without consideration to what their profile looked like, how specific they were in articulating their value, and how to inform their network & recruiters of what they were actually looking for. But you don't have to have it on your linked In profile picture, no one pays attention to that."
"I start off my initial search with "open to work" candidates because they are more likely to respond. Jasmine Turner a technical source at Docusign said: I believe the photo frame is purely for aesthetic purposes but it's not something that I look for or can search for." "With LinkedIn Recruiter I search for candidates that have toggled on that they're "Open to Work" (unrelated to the photo frame). Ray Marks, the founder of the tech recruiting firm Marks Connect said: I tell you all this not to confuse you, but so you understand the discrepancies involved in who may or may not see that you're looking for work.Ī number of the recruiters I spoke to, who have access to LinkedIn recruiter, mentioned that the photo frame didn't matter to them: Mostly because it's expensive or their hiring needs don't justify it. Last but not least, not all talent professionals or recruiters on LinkedIn have access to any version of LinkedIn recruiter. From about $120 per month for the Lite version to over $800 per month for the corporate version. There are different versions of LinkedIn recruiter with a range of features and functionalities that vary in cost.
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